Lane's White Magic Rub 340g

White Magic is the seasoning you grab when you want food to hit harder.

Garlic. Onion. Porcini. Buttermilk. Tomato.
All layered to build one thing: serious savoury depth.

This rub doesn’t shout. It locks in. It sinks into meat. It builds flavour from the inside out. The porcini and tomato bring that natural umami punch. The buttermilk adds just enough richness to round it out. The balance of sweet and salt lets everything caramelise the way it should over live fire.

It’s clean.
It’s bold.
It makes food taste bigger.